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Apple Store UK: Reviews

Customer Service 77% positive, based on 69 reviews "Excellent overall service."
Shipping 77% positive, based on 27 reviews "Always quick delivery, very trustworthy."
Price 73% positive, based on 25 reviews "Such cool products at prices that can't be beat."
Packaging 71% positive, based on 3 reviews "Great, economical packaging."
Ordering process 94% positive, based on 3 review "Always a perfect transaction"
Selection 92% positive, based on 5 reviews "Great site, easy ordering, and great selection."
Seller rating: 4.4 / 5 – based on 519 reviews during the past 12 months.
Source: www.trustpilot.com/review/www.store.apple.com Link: Apple Store
Unlocked / Sim Free Prices
  • iPhone 6 and 6 Plus - in stores 19/9/14 * subject to stock.
  • Refurbished 5S - £ call
  • Refurbished 4C - £ call
  • Refurbished iPhone 4S 32GB - £ call
  • Refurbished iPhone 4S 64GB - £ cal
  • Apple Inc., Customer service Tel. 0844 209 0611
Apple Store GB

Updated 28/01/13

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Comments
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Wesley23-12-2010
40
Mobile phone shops might try and put you off buying a SIM free Apple iPhone. They are supposed to offer good advice, in the Carphone Warehouse shop I was given false advice. Saying a SIM free iPhone 4 16gb price was £799 and would not be unlocked, two lies - which I knew wasn't true, shopping online proves they're a lot cheaper. After getting a second opinion from the Apple Store Assistant he said the guy was talking rubbish. ‘A SIM free iPhone would be unlocked, and the price is £499’, also I could pick and choose any service provider which offered a iPhone 4 SIM plan to suit.



I went ahead and bought an iPhone 16GB SIM-free in Apple's Shop - for a Christmas present for my Daughter. Then afterwards went back to Orange Shop and bought a 30 day rolling contract SIM only plan having 600 minutes, unlimited texts, and 500MB Internet data. The price is about the same over two years, plus if other contract deals improve, she is not stuck to a lousy deal. Being tied to a 24 month contract was the main reason. In two years a lot can happen.



Orange Shop were very helpful, the 30 day plan was enabled having restrictions to prevent premium rate numbers being dialled - not part of the plan.

A new iPhone 4 SIM free sold in Apple Stores comes with a 12 month warranty. Extended warranty was available. However I decided to purchase 2 years insurance cover separately that cost an extra £115, to protect against most risks faced by children - loss, damage theft etc.
John Eric28-02-2008
20
I was skeptical of the value of buying an expensive iPhone 3gs, so I read lots of helpful websites and articles on this site before going ahead. I was extremely happy with the accuracy of prices and I was impressed at the quality of the deals list here. Thank you
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